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Silver Living Award

For the fifth year in a row Silver Living is host to the renowned Silver Living Award for Journalists. Endowed with a total prize money of 14.500 Euros for the first time in 2021, the award is presented in the categories print & online, radio and TV. In addition, young journalists under the age of 26 are awarded a ‘junior prize’. Since old age is ubiquitous and one of the greatest societal challenges to come, the award’s main goal is to encourage opinion leaders and media professionals to continue covering the delicate topic of old age in a respectful way.

As statistics clearly prove, this population development is rooted deep within demographic spheres. Today, more than 2 million Austrians already celebrated their 60th birthday, by the end of 2030 this figure is estimated to reach 3 million. So there is still a lot to be done.

SILVER LIVING AWARD FOR JOURNALISTS 2021

Even though things are still not quite back to normal due to Covid-19, the fifth annual Silver Living Award for Journalists is set to take place on November 23rd, 2021, under the motto “living with old age – a subject for all generations”. With a total of 14.500 Euros, the prize money has been increased and comprised of:

      • 1st place, per category > 2.000 Euros
      • 2nd place, per category > 1.500 Euros
      • 3rd place, per category > 1.000 Euros

YOUTH AWARD

The prize money for the youth award has been doubled and is now worth 1.000 Euros. Young journalists who have not had their 26th birthday as of December 31st, 2020, can submit their work in this category.

Special Guest


Jury

Köksal Baltaci / Die Presse

Heimo Rollet / Editor-in-chief immobranche.at

Ingrid Korosec / President of the Austrian Senior Council

Walter Eichinger / Managing Partner Silver Living

Hans Harrer / Chairman of the Austrian Senate for Economic Affairs

SPONSORS:

1st prize at 2.000 Euros per category sponsored by

2nd prize at 1.500 Euros per category sponsored by

3rd prize at 1.000 Euros per category sponsored by

youth prize at 1.000 Euros sponsored by

SILVER LIVING JOURNALISM AWARD 2020

The Silver Living Award for journalists went into its fourth round on September 15th, 2020, with the motto “living with old age – a topic for all generations”. Due to the situation around Covid-19, last year’s event was not only supported by a well-thought-out strategy to ensure the hygiene and safety of all guests, but also with an additional motto, which can also be found on the masks handed out to the guests: Stronger than before. Silver Living brand ambassador Elisabeth Engstler led through the evening with her charming attitude and relaxing musical interludes.

The numerous submissions from all around the Austrian media landscape caused the top-class jury to be spoiled for choice once again this year. The closing date for entries was January 31st, 2020, entries from 2019 in the categories print & online, radio and TV were accepted.

Jury

Prof. Dr. Wolfgang Amann / Managing Partner IIBW

Walter Eichinger / Managing Partner Silver Living

Hans Harrer / Chairman of the Austrian Senate for Economic Affairs

Ingrid Korosec / President of the Austrian Senior Council

Heimo Rollet / Editor-in-chief immobranche.at

Manuela Strihavka / ORF


Winners 2020

PRINT: Köksal Baltaci, Die Presse: “Frailty: The repressed widespread disease and: Far too few stay mobile in old age”

RADIO: Julia Schmuck and Katja Arthofer, Ö1: “The burning issue of care”

TV: Lisa Gadenstätter and Alexandra Wieser, ORF 1/Dok 1: “Never too late – the dreams of centenarians”

YOUTH AWARD: Nina Pöchhacker, noe.orf.at: “New life for good neighbors”

SPONSORS:

1st prize at 1.500 Euros per category sponsored by

2nd prize at 1.000 Euros per category sponsored by

3rd prize at 500 Euros per category sponsored by

youth prize at 500 Euros sponsored by

SILVER LIVING JOURNALISM AWARD 2019

For the third time, the Silver Living Journalist Award: “Living in old age” was presented at an exclusive event on May 14th at the k47 in Vienna. The award was endowed with a total prize money of 9.500 Euros and was presented in the categories “Text”, “Radio” and “TV”. The first three prizes, each amounting to 1.500 Euros, were donated by Silver Living, the three second prizes, each amounting to 1.000 euros, from ÖKO-Wohnbau and the third three, each amounting to 500 Euros, by emporia. For the first time, the “Junger Senat der Wirtschaft” awarded a prize to young talent endowed with 500 Euros.

Jury

Prof. Dr. Wolfgang Amann / Managing Partner IIBW

Hans Harrer / Chairman of the Austrian Senate for Economic Affairs

Heimo Rollet / Editor-in-chief Immobilien Magazin

Karin Schaumberger / CMO emporia

Thomas Morgl / Managing Partner Silver Living

Walter Eichinger / Managing Partner Silver Living


Winners 2019

PRINT: Eva Winroither, Die Presse: “Until death…”

RADIO: Monika Fischer, Radio Klassik Stephansdom: “Forgetful, but full of joy”

TV: Manuela Strihavka, ORF: “Our brain – use it or lose it“

YOUTH AWARD: Selina Thaler, Der Standard: “Student life begins at the age of 66”

SPONSORS:

1st prize at 1.500 Euros per category sponsored by

2nd prize at 1.000 Euros per category sponsored by

3rd prize at 500 Euros per category sponsored by

youth prize at 500 Euros sponsored by

FORMER AWARD WINNERS:

Winners 2018:

PRINT: Franziska Zoidl, Der Standard: “Swap a single-family house for an apartment”

RADIO: Daphne Hruby, Ö1 Journal Panorama: “Do not forget me! When relatives care for dementia patients “

TV: Rebekka Salzer, ORF Mittag in Österreich: “A day in the hospice”

Winners 2017:

PRINT: Nina Strasser, NEWS: “You shouldn’t get old… and don’t be stupid either”

ELECTRONIC MEDIA: Manuela Matl, ORF: “Future of Old Age – Care in Lower Austria”